Meeting The New Standard For Reasonable Royalties Survey Evidence in False Advertising Cases The Value of Personal Information to Consumers of Online Services: Evidence from a Di. The Use Of Statistical Sampling Post-Duran Pharmacy Practice: A Report on Pharmacists' Use of Printed Package Inserts The Value of Non-Personally Identifiable Information to Consumers of Online Services.ĭamages Based On The Intrinsic Value Of Privacy? Survey Response Bias and the ‘Privacy Paradox’ Butler worked in market research, conducting survey research, focus groups, and in-depth interviews.Ī Tale of Two Cups: Acquired Distinctiveness and Survey Evidence Before the TTAB Butler assists companies with brand awareness and brand tracking studies and claim substantiation work. She has designed and evaluated samples in employment litigation and product testing cases. Butler also offers expert testimony in sampling matters. She has also reviewed secondary market research with a focus on evaluating its reliability and potential limitations as evidence. Butler is an expert in consumer perception studies and experimental design and has designed and evaluated complex survey designs including willingness to pay and hypothetical choice surveys. In antitrust matters, she has designed and evaluated surveys offered to estimate market shares and as evidence of cross-shopping behaviors. She has also designed and implemented surveys in a range of consumer class action matters including those related to privacy and data sharing, product labeling, and product liability. Butler has designed studies to determine the value attributable to a patented feature. Butler frequently conducts survey research and analysis in support of intellectual property disputes involving trademarks, patents, and alleged false advertising, including conducting surveys to establish likelihood of confusion, secondary meaning, and dilution. She has advised major brands including Apple, Walmart, Toyota, and Gatorade, and her research and testimony have been accepted in state and federal courts during bench and jury trials, by regulatory bodies like the ITC and the Copyright Board, and in arbitration venues. Sarah Butler is one of the world’s foremost testifying experts in survey research and sampling, with over 15 years of experience designing and implementing complex consulting projects for clients involved in litigation, arbitration, regulatory proceedings, and business strategy. MA in philosophy, Trinity College, Dublin, IrelandīA in sociology and history, with Honors, Wellesley College Experience Whilst in New Zealand Sarah taught trumpet at Auckland and Canterbury Universities, and currently is enjoying teaching trumpet at the Queensland Conservatorium, Griffith University, giving individual tuition and assisting with the coaching of the newly formed Conservatoire Trumpet Ensemble.MA in applied sociology, Temple University Sarah has performed as soloist with the Queensland Symphony Orchestra. Sarah was Principal Trumpet of the Queensland Symphony Orchestra from late 2009 until 2019 and has also worked with and played as guest principal trumpet with the New Zealand Symphony and Tasmanian Symphony Orchestras. Sarah was appointed Associate Principal trumpet with the Christchurch Symphony Orchestra, New Zealand in 2004 and acted as Principal trumpet in 20, then being appointed as Associate Principal trumpet of the Auckland Philharmonia in mid 2009. Whilst in London Sarah freelanced with the Royal Opera House Orchestra, English National Ballet, London Concert Orchestra, BBC Scottish Symphony, Scottish Opera, Royal Philharmonic Orchestra and the New Queens Hall Orchestra. Tutors were Mark David, Ian Balmain, Robert Farley and Iaan Wilson. New Zealand born Sarah gained a B.Mus at Auckland University, NZ before travelling to study on the UK, where she gained a Masters with distinction in performance at Trinity College of Music, London. Former Principal Trumpet for the Queensland Symphony, Sarah Butler is Head of Brass at the Queensland Conservatorium Griffith University.
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